Instinct · User Guide

Section 15 · Domains, Web Pages & Search

15Web Pages


Instinct reads individual pages from companies' websites and keeps each one as a record — its content, how it's changed over time, where it links, and a screenshot of how it looked. You can browse every crawled page from the Webpages list, or reach a company's pages from its profile. This section covers the list and the detail behind a page.

The Webpages list

The Webpages list holds every page Instinct has crawled, across all companies. Its search box (Search URL or title…) matches on either, and three filters narrow it:

  • Page Type — what kind of page it is: Homepage, About, Services, Contact, Blog, or Other.
  • Has Company — whether the page is tied to a company record or not.
  • Domain — narrow to pages from a particular domain.

The columns show the URL (with a link out to the live page), the Title, its Domain, its Type, the Company it belongs to, how many Versions we've captured, and the Last Crawl date.

The Webpages list with page-type, has-company, and domain filters and columns for URL, title, domain, type, company, versions, and last crawl.

Figure 15.1The Webpages list. Filter by page type, domain, or whether a page is linked to a company.

A page's detail

Open a page and you get its full record, organized into tabs. The header shows the page type and status, with a Visit Page link, and a sidebar names the Domain and Company and when the page was first and last crawled.

TabWhat's on it
OverviewThe page's summary and key facts.
ContentThe text Instinct extracted from the page — what it actually says.
VersionsThe history of the page: each captured version, so you can see what's changed.
LinksThe links found on the page.
ScreenshotA captured image of how the page looked when crawled.
A web page detail open on the Content tab, showing the extracted page text.

Figure 15.2The Content tab. The text Instinct pulled from the page — searchable and quotable without leaving the app.

Versions catch what a company is up to

The Versions tab is quietly powerful: when a company rewrites its services page or refreshes its homepage, the change shows up here. A recently changed services page can mean a new offering worth asking about.

A web page detail open on the Screenshot tab, showing a captured image of the page.

Figure 15.3The Screenshot tab. See how a page looked when it was crawled, without opening the live site.

The bottom line

Every page, read and remembered.

Content to see what a page says, Versions to see what changed, Links and Screenshot for the rest — the pages behind a company, captured so you don't have to go digging.